Project

customer segmentation for marketing with python and tableau

Customer analysis for marketing strategies | Python | Tableau

In this project of customer analysis I used a marketing dataset with 2240 observations (customers) with 28 variables. These variables provide insights about: Customer profiles Products purchased Marketing campaign results Sales channels performance The main objective of this analysis is to understand more about the store customers to improve the marketing results by running more …

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E-commerce sales EDA and Clustering for customer segmentation

E-commerce sales EDA and Clustering for customer segmentation

An e-commerce store can generate thousands of interactions daily. With the help of e-commerce sales EDA, we can find fascinating insights which can be used to better understand the business and its customers. In sales, cluster analysis can be used for customer segmentation so we could define new strategies for pricing, customer segmentation, special discounts, …

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aprende analisis de datos con tableau

Análisis exploratorio de datos (EDA) en accidentes petroleros de 2010 a 2016

Hello! and thank you for dropping by! If you would like to take a peek of project and the viz in English, please click in the next buttons: El análisis exploratorio de datos es de gran ayuda para descubrir oportunidades, así como también para identificar problemas. En este proyecto, se realizó un análisis exploratorio sobre …

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